PSV has entered into a new partnership with Novi8 Water. The supplier of premium Norwegian water has committed to the club as an Official Sponsor for the next two seasons. The deal was sealed at a fitting moment: during halftime of the PSV vs. Villarreal CF match.
As a result, the premium Norwegian water will be available at the Philips Stadium and PSV Campus De Herdgang through at least mid-2028. In addition, all PSV teams will be supplied with its high-quality products. The deal was sealed at a fitting moment: during halftime of the PSV vs. Villarreal CF match—the moment when the players head inside to grab a drink.
“Feel positive energy”
Novi8 Water comes from Telemark, Norway—a region of lakes, nature, tranquility, and clear water. The water has a mild taste, a light character, and is carefully bottled. No unnecessary additives. Just pure Norwegian water.
Commercial Director Frans Janssen is pleased to welcome Novi8 Water as a sponsor of PSV. “We’re in different sports, but we share the same focus on quality. I think we’re going to benefit a lot from each other.”