PSV is delighted to announce a three-year shirt sponsorship deal with Energiedirect.nl as from 1 July 2016, worth €6 million per season plus performance-related bonuses.
PSV’s General Manager Toon Gerbrands is proud to confirm energiedirect.nl as the new main sponsor. “In energiedirect.nl we have found a partner that fits our entrepreneurial vision. It has always been our ambition to be a club that attempts to work in distinctive fashion in a healthy and high-performance environment. We have the courage to innovate and the guts to invest. Innovative entrepreneurship is one of the key factors to achieve our goals. The vision of energiedirect.nl perfectly matches with ours. Energiedirect.nl is a company that wants to stand out from the crowd. PSV shares this character and energy.”
Gerbrands believes PSV and energiedirect.nl are a perfect match: “Ever since we met, we have been very impressed by energiedirect.nl and their professional approach. Like PSV, they stand for high-performance professionalism. This deal serves as the basis of a partnership which considers achievement and success of paramount importance.”
Mark van Zon, Commercial Manager of energiedirect.nl, believes PSV parallels with the objectives of energiedirect.nl, the current number four in the energy market, who wants to become a top three player in the near future. “PSV are a great club with a rich history, generally considered one of the top three teams in the Netherlands. PSV are above all a club which seeks innovative ways to realise their ambitions to grow in a clever and effective way, just like energiedirect.nl. Energiedirect.nl tries to make complex affairs in the energy market easily accessible to consumers. Online, with a simple offer, sharp pricing and plain language. We aim to increase our brand awareness and, by cooperating with PSV, to get consumers in the Netherlands acquainted with our unique and straightforward mentality. We are proud to have taken the opportunity of being PSV’s main sponsor.” Energiedirect.nl will appear on the PSV home and away shirts and technical training kit from the start of the pre-season campaign.
Philips delighted with new main sponsor
“We are delighted that energiedirect.nl has been confirmed as PSV’s new main sponsor. It provides a solid foundation beneath PSV’s future, in which Philips will also be actively involved for the next ten years”, said Hans de Jong, CEO Philips Benelux.
Energiedirect.nl is an energy company which has adhered a unique and straightforward mentality ever since 2002. We are fourth in the energy market and promise our customers a simple and straightforward offer, sharp pricing, an easily accessible online arrangement in plain language.